Album Cover Deconstruction: Every Time I Die - 'New Junk Aesthetic'

I have chosen to deconstruct the cover of Every Time I Die's 5th and Latest album, 'New Junk Aesthetic'. The genre that this album falls into is a mix of Southern Rock and Hardcore. The album was released on the 14th September 2009 and is not only one of my favourite album covers, but also has some very interesting artwork. I own the deluxe edition which includes two discs and comes in the form of a digipak case. I am unable to find any pictures of the sleeve or back cover online, but I shall definately bring it into the lesson.

The image on the front cover portrays a mythical god covering his eyes, but somehow seeing through them. This could suggest that there are things he does not wish to see, but has no choice except to. The graphically drawn artwork continues in the album booklet as every song on the album has its own illustration to go with it and are all drawn by the band's guitar player, Jordan Buckley. The same colours are also used throughout which are the mundane creams, whites and greys, but always with the striking pink standing out to highlight areas.

The text used for the bands name uses the same font as has been used on all of their albums with their iconically curly 'I', which in this case matches the image by being coloured pink. This front cover purely has the objective of grabbing the attention of people as opposed to the back cover and sleeve which give you song information including lyrics. There are no images of the band members in the digipak as this is their 5th album and if you were a fan of them you would probably know what they looked like. This is also consistent with the genre as many heavier bands don't rely on their looks or style as much as other genres such as pop and indie. We can tell form the highly detailed illustration on the cover that the band take their time and consider music a creative artform.